Nail Bay Resort in the British Virgin Islands required a suite of brands for its villas and adjoining restaurant and bar. The brief was for something clean and distinctive that would appeal to a wide audience. We created a set of illustrative icons that used a similar style but lent each its own distinct identity. The brands were then rolled out to uniforms and resort materials, such as menus and stationery.
Key services: brand design, uniform design, website concepts, menu design