Annandale is a luxury lodge and coastal villa collection at large a farm estate on Banks Peninsula, southwest of Christchurch.
The client approached us prior to opening to create the brand, messaging, photographic assets and a website to market their high-end proposition. The brief quickly extended into a suite of brands for the various villas on offer, as well as product packaging.
We presented a selection of beautiful bespoke branding options, of which the client chose the most pared-back design for the main brand, to complement the down-to-earth feel of the farm estate.
“Kopara did a wonderful job in helping us to share this high-end project with the wider world. They took time and care with every aspect of their work.”
We directed a respected local photographer to create incredible panoramas and dramatic shots of the various properties. We also devised the estate’s signature line – ‘Stay where the world can’t find you’ – which has now been trademarked.
We later helped the client transition to in-house management of their marketing collateral, but the key elements of the work we did for them continue to serve them well several years later.